Skincare
Sell sunscreen, serums, cleansers and full routines on plans timed to each bottle: SPF every month, a serum every two months, a routine box that ships together. Offer prepaid, pay-as-you-go and AutoPay on UPI and cards side by side, with StackBack, the subscription & repeat-revenue platform for Indian D2C brands on Shopify. Our team takes you live in 2 days.
Used daily in the right amount, a 50g sunscreen lasts about a month. A 30ml serum lasts closer to two, and a cleanser falls somewhere between. StackBack lets each product run on its own schedule, or ship together as one routine.
Proof: Over 100 brands run repeat revenue on StackBack, with a 3.15× average LTV expansion.
Skincare customers stay with what works, until the bottle runs out. The week without their serum is when an influencer's reel or a beauty sale wins them over. Winning them back costs another round of ads.
Many brands answer with steeper discounts, which teaches customers to wait for the next sale.
Result: A routine that refills itself, at a price that holds.
Every plan sells as prepaid, pay-as-you-go or AutoPay on UPI and cards, each with its own discount.
Plus: Freebies on chosen deliveries, and a one-click landing page for every routine.
Learn more about subscriptions
Fixed bundles, mix & match, buy X get Y and build-your-own boxes, sold once or as a skincare subscription box.
Offers at cart and checkout, and inside active subscriptions.
Hourly, daily or multi-day countdowns, by product or collection.
Subscribers manage their routine from a portal on your own domain, with Shopify login.
Your warehouse, packaging and couriers stay as they are.
Integrate StackBack with your Shopify store, and our team sets up your refill and routine plans on prepaid, pay-as-you-go and AutoPay on UPI and cards, with widgets in your brand's style. We take you live in 2 days.
No. Gifts on chosen deliveries, like a mini on the 2nd and a full-size product on the 6th, protect your price better than a deep discount. If you do discount, prepaid plans usually carry the biggest one.
By product. Sunscreen suits a monthly plan, serums every six to eight weeks, moisturisers and cleansers every four to six. Customers change the frequency of each product from the portal.
Yes. Build-your-own and tiered boxes let customers pick their products, with the saving growing as they add more. The box sells once or on a plan, with its own landing page.
On StackBack's subscription checkout, the customer pays for the first delivery and sets up AutoPay in the same step. Each payment after that is collected into your own Razorpay, Cashfree, PayU or PhonePe account, with a notice 48–72 hours before. If they add an eye cream to a delivery, the AutoPay limit already covers it. How AutoPay works.
Yes. Prepaid and pay-as-you-go routines go into the cart like any product and check out on GoKwik, Shopflo, Shiprocket Checkout, Razorpay Magic Checkout, Cashfree and FlexyPe, or on Shopify checkout. See every quick checkout.
Tell us about your range. Our team sets up your routines and takes you live in 2 days.